The name Pan Parag does not need any introduction yet its originating flagship company – Kothari Products Limited (KPL) – continues evolving many more business as well as charitable activities. Pan Parag Paan Masala was incorporated on 18 of August, 1973. Further, it expanded business to Zarda, 7-Up Coconut Oil, Budget Detergent, amd other products.

It will not be out of place to mention that Pan Parag virtually popularised and boosted the tradition to chew a mouth freshener after meals. Later, presenting Pan Parag to guests became an integral part of traditional welcome during social, auspicious and festive occasions like friendly meetings, marriages, parties, business meetings and festivals.

Subsequently, the Kothari Group has not looked back – it diversified into multiple businesses, social activities, sponsors of event and the turnover has been to the tune of Rs.300 Crores.

The product range of the company includes: Pan Parag Supreme, Parag Pan Masala, Pan Parag Gutkha, Pan Parag Gold Gutkha, Parag One 2 One Zafrani Zarda, Pan Parag Double Horse Khaini, Parag Scented Supari, etc.

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